Qualification: Marketing Specialist-Economist
Term of study – 4 years
The increasing role of marketing in the operation of enterprises, SME expansion requiring more and more skilled specialists qualified as "marketing specialists-economist" enable graduates to meet the challenges of today’s business environment.
Marketing specialist is an expert who analyzes the demand for manufactured goods, product markets; he generates recommendations on the feasibility of production and possibilities of good sales / services, the pricing policy and promotional practices (including advertising, PR, etc.)
The educational process involves the study of the following disciplines: marketing, marketing research and information systems, product policy, distribution of goods, consumer behavior, marketing communications, international marketing, information and advertising, marketing sectors and spheres of activity, strategic marketing, etc.
Students also gain knowledge in the field of industrial organization, technology and equipment of industrial enterprises.